After more than 20 years in interior design and construction, Greer has learned that beautiful spaces are only part of what makes a project successful. Behind the design are budgets, schedules, contractors, architects, tradespeople, vendors and homeowners, and somebody has to make sure all of those moving parts are actually moving in the same direction.
That is where Greer thrives.
The owner and designer behind Greer Interiors recently rebranded her company to better reflect the work she has naturally grown into over the years: interior design, project coordination, owner’s representation and, perhaps most importantly, problem solving.
As she puts it, “There are no mistakes, only solutions.”
Tell us a little about your journey and how Greer Interiors has evolved.
I started Greer Interiors in 2004, originally focused primarily on interior design. Over the years, my work naturally evolved into much more than the traditional role of an interior designer.
As I became involved in increasingly complex residential projects, I found myself working at the intersection of design, construction and ownership. I was coordinating architects, contractors, designers, vendors and homeowners, solving problems, keeping projects moving and translating between all of the different people involved. I realized those skills were just as valuable as my design expertise.
So rather than starting something completely new, I decided to evolve what I had already built. I recently rebranded Greer Interiors to reflect the full scope of what I actually do, bringing together interior design, project coordination and owner’s representation.
At the heart of it all, I’m a problem solver. I love taking something complicated, finding the disconnects and creating clarity and solutions that move a project forward. My approach is creative, but also very practical. Beautiful design only works when all the pieces behind it work, too.
What brought you to the Roaring Fork Valley?
My connection to the Roaring Fork Valley started through my parents, who had a vacation home here. After my divorce, I made the decision to build a new chapter of my life in the Valley. I wanted my son to have the opportunity to grow up here, surrounded by the mountains and the lifestyle that makes this place so special.
Not long after, I had an extensive full spinal fusion at The Steadman Clinic in Vail. I came to Colorado for my surgery and, quite honestly, I never left.
What started as a place I knew through my parents became home. There is something about the combination of community, nature, adventure and the incredible quality of life here that makes it very hard to leave. The Valley has continued to be a place where I’ve grown personally and professionally, and where I’ve built a life that feels authentically mine.
What exactly does Greer Interiors do?
Greer Interiors is an interior design and project solutions company. I bring together interior design, project coordination and owner’s representation to help clients navigate the entire process, from the initial vision through construction and completion.
What makes my approach different is that I understand both sides of the equation. I have a strong design background, but I also understand construction, budgets, schedules, procurement, contractors, architects and all the details that have to come together to successfully execute a project.
I’m often brought in when a project needs someone who can see the big picture while still paying attention to the details. I’m a translator between the owner, designer, architect, contractor and trades, making sure everyone is moving toward the same goal. And when there’s a problem, I’m usually the person who wants to figure out how to solve it rather than spend time figuring out who caused it.
Ultimately, I want my clients to feel that they have someone in their corner who understands their vision, protects their interests and knows how to get things done.
Has it been a smooth road?
My career has definitely been a journey, with plenty of twists, turns, unexpected challenges and reinvention along the way.
There have been moments when I’ve had to step back, reassess and figure out what came next. Each time, I came away with more experience, a thicker skin and a better understanding of what I’m really good at and what I want to bring to my work.
Looking back, I don’t think I would change the path. The challenges shaped me just as much as the successes did. They taught me to be adaptable, trust my instincts, communicate clearly and, most importantly, look for solutions.
The bumps, detours and unexpected turns are often what lead you exactly where you’re supposed to be.
What are you most excited about right now?
I have this overwhelming feeling that I’m on the edge of something big. I can’t completely define what it is yet, but I can feel it.
The rebrand has allowed me to bring together all of the things I’ve learned and loved throughout my career, interior design, construction, project management and problem solving, in a way that feels completely authentic to me. And it’s already opened the door to some really exciting opportunities.
I’m excited about the projects I’m working on, the people I’m meeting and the collaborations that are coming my way. But more than anything, I’m excited about what I haven’t even imagined yet.
I’m curious, I’m energized and I’m ready for whatever comes next.
What do you wish more people understood about your industry?
I wish more people understood just how much goes into bringing a project from an idea to reality, and how valuable it is to have someone who understands the entire process.
Being a woman in construction has certainly been part of my journey. I’ve spent more than 20 years working in an industry that has traditionally been male dominated, and I’ve learned to hold my own, speak up, ask the right questions and earn the respect of the people around me.
I’ve never felt the need to be the loudest person in the room. I’d rather be the person who knows what needs to happen next.
People also sometimes underestimate the role an interior designer can play in a construction project. Good design isn’t just about selecting finishes and making things beautiful. It’s understanding how those decisions affect the budget, schedule, construction, functionality and ultimately the way someone lives in the space.
That intersection is where I thrive. I bring a designer’s eye, a construction mindset and an owner’s perspective to the table.
What does a good life in the Roaring Fork Valley look like to you?
To me, it’s about having the freedom to live fully.
It’s waking up surrounded by mountains, getting outside, moving your body and having an adventure when you feel like it. It’s good friends, great conversations, good food and being part of a community where people genuinely show up for one another.
It’s also having work that feels meaningful. I’ve always been someone who needs to be creating, learning, solving problems and moving forward. I don’t want a life that is just comfortable. I want one that is interesting.
Ultimately, a good life isn’t about the mountains or the lifestyle. It’s about the people you share it with, the experiences you create and waking up excited about your life.
Okay, now the important question. Where do you like to eat?
This completely depends on what I’m in the mood for!
For a steak sandwich, Steakhouse No. 316. Burger, Monarch. Pizza, Taster’s in Snowmass. A great steak, Catch Steakhouse. Sushi, Matsu. For atmosphere, Cache Cache. Italian, Aosta. And when I’m craving Mexican, Taco Pina.
I’m always up for finding something different, and a new restaurant is one of my favorite ways to explore another part of the Valley. So I guess my real answer is: wherever has what I’m craving that day!
What does your perfect day off look like?
A perfect day starts slowly, preferably with a good cup of coffee and no agenda.
If the weather is beautiful, I want to be outside. A hike, a bike ride, being on the water or getting out into the mountains. I also love a spontaneous adventure. Taking a drive, discovering a new restaurant, wandering around town or deciding at the last minute to go somewhere just because I can.
And then there are the days when I want to do absolutely nothing. Stay home, cook something great, listen to music, read, putter around the house and not have a single thing on my schedule.
For me, the perfect day off is really about having the freedom to decide what sounds good that day.
What is one lesson that has stayed with you?
“Expect nothing, appreciate everything.”
I’ve learned that so much disappointment comes from having a very specific idea of how something, or someone, is supposed to be. When you let go of those expectations, you leave room for life to surprise you.
That doesn’t mean you shouldn’t have goals, standards or dreams. It means not tying your happiness or your sense of self-worth to a particular outcome.
Trust yourself, know your worth and leave room for the unexpected.
What's next for Greer Interiors?
There is a lot happening, which is probably why I have that feeling that I’m on the edge of something big.
I’m currently working on some exciting projects and having conversations about several new opportunities. I’m also continuing to build relationships with other professionals in the Valley because collaboration is such a big part of how I work.
I’m not interested in growing just for the sake of growing. I want to work on interesting projects, with interesting people, and continue building a business that reflects my experience, my creativity and the way I naturally solve problems.
So yes, there’s a lot happening. And I have a feeling I’m just getting started.
Greer Interiors
Interior Design | Project Coordination | Owner’s Representation
Website: www.greerinteriors.com
Instagram: @greer.interiors
Email: greer@greerinteriors.com
